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The customer journey is misrepresented

Customer journeys have themselves been on a journey

Email boosts store visits

CRM-manager Arjen Veerman on Blokker’s digital transformation

your customer stays online on holiday

Smart summer campaigns

As old as you feel, 50-plus marketing

An invisible age group is slowly re-emerging

A fair and perfect knight

Your Data Protection Officer guards personal data and privacy

the DDMA Dutch email benchmark 2017

 email in numbers

A.I. for marketing: how it works

  21.04.2017   Anja Bart   Blog   No comments

Are Einstein and Watson going to do all the thinking now?

Data-driven marketing in 2017

Looking ahead to 2017 … and beyond

Is your webstore future-proof?

4 tips and an action plan

Web stores could do better at marketing

Open and click rates far below average for email campaigns from e-tailers,